
Choedpong Khannabha
Faculty Profile
With a background in Computer Science and Software Engineering, Choedpong navigated his career to become a Product Manager, Product Director, and startup founder. Among the things that helped him the most along the way was his stumbling into a course on Negotiation at Stanford University, which changed the way he looked at the world. Prior to the course, he was prone to being taken advantage of; after the course, he was able to sell his used car for more money than he bought it. Seeing the world through the lens of negotiation, he finds that the changes he hopes to make becomes easier to navigate. Choedpong has had opportunities to practice negotiation in his professional career. As part of his work at Microsoft in the United States, Choedpong negotiated various partnership agreements with device brands and manufacturers who want to use Windows in their products. At Kaidee.com, Choedpong negotiated various agreements with internal product and technology team members, with the marketing team, with the finance and account teams, with external payment gateway vendors, among other counterparties. When Choedpong had a chance to found and run a tourism platform startup, he negotiated investment terms with his investors, employment terms with his employees, partnership terms with tourism service providers to come onto the platform. In his current work, Choedpong runs startup incubation and acceleration programs, in which he emphasizes negotiation skills as one of key pillars of entrepreneurship development. Beyond his professional responsibilities, Choedpong also uses negotiation for goods in his community involvement activities, such as serving as an officer of Stanford Alumni Club of Thailand co-organizing logistically challenging events with other alumni club officers of other schools. Choedpong had a chance to cross over from being a student and practitioner of negotiation to become a teacher of negotiation when he served as an assistant to professors from Oxford University in conducting advanced negotiation courses for senior executives and leaders. Wishing to empower young leaders and entrepreneurs to navigate their journeys with more responsibility, success, and joy, Choedpong is excited to share his holistic insights on negotiation and to guide participants through this carefully designed course, which he has and wished he had found earlier in his career.
Courses by Choedpong
