Pancho Tolchinsky

Pancho Tolchinsky delivers workshops and participates in projects to help people discover the beauty and power of the human mind.

Pancho graduated in Mathematics at the Autonomous University of Barcelona and earned a PhD in Artificial Intelligence at the Polytechnical University of Catalonia. At the university, he worked on a few projects involving Commonsense Reasoning and Human-Computer Interaction. Pancho later worked at the Yahoo! Research Lab, developing crazy prototypes for data exploration. Previously, he worked as a teacher/software-developer/researcher in a Master in Architecture at Metapolis (now IaaC) in Barcelona, and helped developing software for the architects of the Sagrada Familia.

More recently Pancho worked as a consultant in communication strategy for the Alzheimer Foundation in Catalonia and frequently collaborates with the Branding and Design Studio Mucho bringing together Cognitive Science and Design. In addition, he works as a photographer in commercial and personal projects.

In this diverse career, Pancho continuously stumbles upon the fact that we're educated based on an outdated intuition regarding how we think. An intuition that doesn't promote imagination and creativity. This is what has motivated Pancho to become a missionary of Cognitive Science.