Designing for the Next Billion

Faculty
Koji Pereira
Senior Product Design Manager at Twitter
Course length
Duration
Total hours
Credits
Language
Course type
Fee for single course
Fee for degree students
Skills you’ll learn
Overview
There are over three billion people already online, with another billion to come in the next four years. Preparing for that evolving future means a deep understanding of these people’s needs, their cultural context, aspirations and challenges.
This class will help you to identify opportunities and strategies when it comes to designs for the next billions and how those translates to product needs. From research, to design best practices, and how to think about products that really matters and impact people in a positive way. Moreover, these techniques can be used to empathise with any type of user.
Learning highlights
- How diverse teams can be more effective;
- Build empathy internally and externally with teams and organisations via research;
- The importance of healthy skepticism and resilience while building a product;
- How cultural context, access and gender can impact on product design perception across different countries;
- Product design: designing with value proposition in mind – jobs to be done and other frameworks;
- Agile, lean and UX;
- Co-design, participatory design and design sprints as a way to ideate and build inclusion;
- Design Sprint and Design Thinking introduction;
- Generating a design and human centric culture in your team;
- Learn strategies and techniques to increase participation, even when physical presence is not possible
Course outline
4 classes
Session 1
In field: Intercepts in Barcelona
Empathising with research
Wall of research methods
Session 3
Session 4
In field: Intercepts in Barcelona
Course materials
Books
Prerequisites
This course is one of three in a wholistic series.
Students that have already taken MSL-111 and those with prior experience with HTML, CSS, and Javascript building simple web pages will be good candidates for this module.
Koji Pereira is a Senior Product Design Manager at Twitter. With over 2 decades of experience in the Design field, +8 managing teams. He leads a team building experiences for explore and search at Twitter. He strives to build diverse teams and safe spaces, making sure everyone is included and all voices are heard. Over the years he helped to build many products from 0-1 elevating designers to the strategy sphere.
Previously he was at Lyft where he was a Head of Design for Lyft Business, leading a suite of products for organizations to get rides for their people. He launched Lyft Pass a self-service product that allow companies to create ride programs.
See full profileApply for this course
Designing for the Next Billion
by Koji Pereira
Total hours
30 Hours
Dates
Apr 29 - May 10, 2019
Fee for single course
€1000
Fee for degree students
€500
How to secure your spot
Complete the form below to kickstart your application
Schedule your Harbour.Space interview
If successful, get ready to join us on campus
FAQ
Will I receive a certificate after completion?
Yes. Upon completion of the course, you will receive a certificate signed by the director of the program your course belonged to.
Do I need a visa?
This depends on your case. Please check with the Spanish or Thai consulate in your country of residence about visa requirements. We will do our part to provide you with the necessary documents, such as the Certificate of Enrollment.
Can I get a discount?
Yes. The easiest way to enroll in a course at a discounted price is to register for multiple courses. Registering for multiple courses will reduce the cost per individual course. Please ask the Admissions Office for more information about the other kinds of discounts we offer and what you can do to receive one.