Practical Magic: Understanding and Designing for Human Needs

Faculty
Miki Aso
Co-Founder, CSO at Friends
Course length
Duration
Total hours
Credits
Language
Course type
Fee for single course
Fee for degree students
Skills you’ll learn
Overview
The shift from traditional design to that of designing interconnected experiences asks designers to be able to think critically across mediums and physical locations.
In this class students will gain practical experience in qualitative and quantitative research methodologies to uncover people’s emotions, behaviors, and aspirations to inform design decisions that can be applied to all mediums.
Students will explore ethnographic approaches, usability and testing, field immersions, secondary and analogous research, expert consultation, and most importantly how to make sense of data to get to actionable insights that inform design.
Learning highlights
- Give students an understanding of the value and application of design research
- Provide an overview of a people centered design process
- Provide students with a spectrum of research methods and tools through case studies, project work, and in-field practice
- Guide students to develop their own research approach given a specific brief.
- Learn how to synthesize research into actionable insights that can be communicated with ease.
Course outline
4 classes
Session 1
Introductions
Session 2
Case Studies & Design Brief
Session 3
Design Research Methods 1
Session 4
Design Research Methods 2
Prerequisites
This course is one of three in a wholistic series.
Students that have already taken MSL-111 and those with prior experience with HTML, CSS, and Javascript building simple web pages will be good candidates for this module.
Miki Aso is co-founder and CSO of Friends, a collaborative design and innovation company based in Brooklyn, New York. As CSO, she leads the strategy and design research practice for Friends.
Miki works alongside teams and leaders to transform the relationship between companies and people. She is constantly in search of new ways to support partners as they do things they’ve never done before and believes that design is as much facilitation as it is vision.
See full profileApply for this course
Practical Magic: Understanding and Designing for Human Needs
by Miki Aso
Total hours
45 Hours
Dates
Apr 29 - May 17, 2019
Fee for single course
€1500
Fee for degree students
€750
How to secure your spot
Complete the form below to kickstart your application
Schedule your Harbour.Space interview
If successful, get ready to join us on campus
FAQ
Will I receive a certificate after completion?
Yes. Upon completion of the course, you will receive a certificate signed by the director of the program your course belonged to.
Do I need a visa?
This depends on your case. Please check with the Spanish or Thai consulate in your country of residence about visa requirements. We will do our part to provide you with the necessary documents, such as the Certificate of Enrollment.
Can I get a discount?
Yes. The easiest way to enroll in a course at a discounted price is to register for multiple courses. Registering for multiple courses will reduce the cost per individual course. Please ask the Admissions Office for more information about the other kinds of discounts we offer and what you can do to receive one.